About

I'm Mike.

Just another guy who didn't know he had ADHD/ADD until later in life.

Everyone else just smiled, shrugged, and said, "Yeah, no sh*t."

Yeah. That kind of hit me sideways. But suddenly a thousand pieces snapped into place.

I've been a creative, entrepreneur, founder, product guy, idea guy. Basically juggling twelve tabs open in my head at once since forever. I've built companies, led teams, launched products, raised kids (and now a grandkid), and spent a whole lot of late nights wondering why my brain wouldn't shut off.

Turns out, my brain wasn't broken. It was just running a completely different operating system.

And unknowingly, I'd already built support systems (routines, tools, little workarounds) to keep up with my own chaos. I didn't call them coping mechanisms at the time, but that's exactly what they were.

This site is where I think out loud about all of it.

Not because I've got it figured out (spoiler: I don't), but because some of what I've learned, through the wins, the faceplants, the rabbit holes, and the hyperfocus spirals, might help another creative brain out there.

I'm not big on labels. I don't pretend to be an expert on ADHD or neurodivergence. I'm just here to raise a flag and say: hey, if your brain feels like a pinball machine too, you're not alone.

Quick confession while we're being honest: I'm not a writer. Never was. I've got the stories and the hard-won lessons (take them or leave them, lol), but getting them out of my head and onto a page in a way you'd actually want to read? That was always the wall. So yeah, I use AI to help. Think of it as spell-check that grew up. I'd never have survived school or work without that little red squiggly underline catching my chaos, and this is the same deal, just bigger. The stories are mine. The scars are mine. The AI just helps me stop tripping over my own typos long enough to share them.

It mostly comes out two ways. There's the personal stuff, the messy, honest pieces about shame, time blindness, burnout, the agency years, and learning to work with the brain I've got instead of against it. And there's the Rabbit Holes, where I drag a product through my actual ADHD life (and my grandson's, and the family's) and tell you whether it survived. Earplugs, mushroom coffee, whatever I fell down the hole on that week.

Depending on the minute, I'm a photographer, a strategist, a builder, a doodler, a dad, a grandpa, a tinkerer, a product guy, or a curious human chasing whatever sparked my brain that day. I collect inspiration like scraps. Sometimes they come together in a brilliant flash, sometimes they sit in a mental junk drawer until the dots connect years later.

So yeah. Welcome to my many rabbit holes.

It might be messy. It might be raw. It'll definitely be real. And hey, if it helps you skip a few potholes I've faceplanted in. Worth it.