Notes from a sideways brain.
Herding Lightning: The Six ADHD Archetypes I Learned in 20 Years of Creative Chaos
Twenty years running a 250-person creative agency taught me the chaos wasn't a bug. It was six kinds of ADHD brain, and once I could name them, I ran them like a symphony.
Jun 18, 20268 min read
In Suits We Trust
We were growing like wildfire and wanted a CEO who could scale it. They came charming, credentialed, and vouched-for. The one who actually worked wasn't a hire at all.
Jun 17, 202611 min read
Some Are Born to Obey. Some Are Cursed to See.
It's 2 AM and your brain won't stop seeing the three possibilities nobody else considered. For a lot of ADHD brains, the "curse to see" isn't philosophy. It's the operating system.
Mar 1, 20266 min read
The Weight of "Should": How Shame Becomes the Invisible Load We Carry
ADHD shame isn't a bad attitude. It's a reflex built by years of smashing into a world that wasn't wired for you. Here's how it installs, and how to undo it.
Jun 18, 20264 min read
When Brainstorms Get Loud: How Conversation-Driven Creatives Actually Get Sh*t Done
The best ideas rarely come from a 27-slide deck. They come from the loud, messy kitchen rants. Here's how to build a team that talks, and ship from the noise.
Jan 30, 20268 min read
The Day My Brain Went Silent
My brain is usually a bounce house next to a construction site. Then one day it went completely silent, and taught me everything I'd been getting wrong about burnout.
Jan 12, 20266 min read
Stop Finishing My Sentences (Even If You're Right)
For a lot of ADHD brains, talking isn't sharing the idea. It's how the idea gets built. So when you finish my sentence, even perfectly, you steal the part that mattered.
Nov 26, 20253 min read
When Your Brain Sees the Whole Map but Everyone Else Just Wants Directions
You're not rambling. You're holding the whole system in your head while everyone else wants the one bullet point. Here's the translation problem nobody names.
Nov 20, 20255 min read
Finding Your Rhythm: Why My 12-Hour Day Creates as Much Value as Someone Else's 8
For years I told myself 12 hours beat everyone's 8. Then I looked at what actually shipped. Turns out I wasn't behind. I was just playing a different position.
Nov 20, 20255 min read
When I Chased Money, It Ran. When I Chased My Craft, Everything Changed.
I spent five years burying the creative instincts that built everything, chasing funding that kept running the other way. Here's what it cost, and what pulled me back.
Nov 17, 20254 min read
ADHD, Addiction, and the Culture I Didn't See Coming
I built a creative agency around neurodivergent brilliance and hard celebration. I missed what the culture was costing people. Here's what I'd do differently now.
Jun 18, 20265 min read
The Multitasking Myth: Why Focus Is a Real Superpower
You're not multitasking. You're task-switching, burning brain fuel every time, and calling it productivity. Here's the neuroscience, and why focus is rare enough to be a real edge.
Nov 13, 20255 min read
The Broken Clock of Friendship: ADHD, Time, and the Myth of Neglect
With ADHD, a friend you haven't seen in nine years can feel like two months. It's not that you stopped caring. Your brain just never pinged you that time was passing.
Nov 8, 20255 min read
Focus? Depends on the Playlist.
he joke is that ADHD brains can't focus. The truth is we focus differently, and the stuff that gets us there looks like distraction to everyone else. Here's my actual toolkit.
Nov 6, 20256 min read
Listen to the Silence: Daydreaming as a Creative Superpower
I was the kid drawing comics in the margins, getting told to snap out of it. Turns out the stare wasn't the problem. Daydreaming isn't the opposite of productivity. It's the seed of it.
Nov 2, 20253 min read
Temporal Black Hole: Living Inside ADHD Time
It's 9pm, I'll just check one thing, and then it's 2:30am. Time isn't a line when your brain works like this. It's a poorly drawn circle someone spilled coffee on.
Oct 29, 20254 min read
Rebuilding School From the Inside Out
I wasn't bad at learning. I was bad at learning like that. On a system built for a world that's gone, the dad who policed my homework, and the one teacher who saw me.
Oct 28, 20255 min read
Barefoot, Black Tees, and the Art of Feeling Grounded
I hate socks. I own twelve identical black v-necks. My feet are usually bare. It looks like quirkiness, but it's really about cutting sensory friction so my brain has room to work.
Oct 24, 20255 min read
Late-Night Hustle, Morning Regret: The Hidden Cost of Working Like a Firestarter
I told myself the 2am idea-bombs were productivity. They were just fires my team and my family had to put out by morning. On passion with no off-switch, and what it costs.
Jun 18, 20264 min read
Pulling Forward: The ADHD Art of Momentum
Everyone says push through. But ADHD momentum isn't a push, it's a pull. You're not slow. You're hauling your whole history behind you, and the hardest part is just starting.
Oct 11, 20252 min read
Three Brains, One House: Living and Creating in Organized Chaos
Three neurodivergent people, one house, and bins of color-sorted LEGO in every corner. It looks like chaos. It's actually three dopamine economies trying to find balance.
Oct 9, 20259 min read
The ND Team That Saved My Agency Bacon Again and Again
Artists who rolled in at 11am, a coder who forgot to eat, a strategist muttering at a whiteboard. On paper it was insanity. In practice, we were lightning.
Oct 8, 20254 min read
It's Not Clutter. It's a Creative Operating System.
Funko Pops, Munnys, way too much camera gear. I dug into the research on why ADHD creatives collect, and my crowded shelves suddenly made sense. It's dopamine, memory, and play.
Sep 24, 20259 min read